Filmmakers have long been aware of the power of sound to enhance a story, but now a New York-based startup aims to bring a similar experience to e-books. “Booktrack” represents a new chapter in the evolution of storytelling, and an “industry first” in publishing, by creating synchronized soundtracks for e-books that dramatically boost the reader’s [...]
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Ubisoft and GAME have teamed up to launch an Augmented Reality iPad Game which coincides with the San Francisco launch of DRIVER. The app is being used to generate awareness about the game and eventually increase footfalls at the launch. Once the app is loaded, you can start your race by pointing your iPad2 at [...]
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By Sunil Bahl
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Posted in Digital-Marketing
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Also tagged Advergaming, AGI, AR, augmented reality, Augmented Reality iPad Apps, Augmented Reality iPad2 Apps, DRIVER, GAME UK, San Francisco, Ubisoft, Ubisoft Augmented Reality Games, Ubisoft Driver AR App, USA
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How often do you ask your friends and co-workers for cool apps for your iPhone / iPad / BlackBerry / Facebook etc? Until now, the app world has been a messy place with millions of apps floating in the cloud, never receiving the right attention. But now a US based startup called Quixey has launched [...]
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